In partnership with BrandROIToday, CC:S led the creative development of the new Claritas visual identity. During a transformational time for the 40-year old company, shifting from identifying as a segmentation company to identifying as a customer company, we created a contemporary new logo that is confident, yet approachable, and stands out in the marketplace. The symbol's design promotes a singular focus, showing connectivity, transparency, and clarity. The visual identity was extended across all company experiences and communications.

Newport Restoration Foundation

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